Workshops

• Come and explore everything “Bean to Bar” with our curriculum-linked talk, presented in our education rooms by our dedicated team.
• Enjoy handling real cacao pods and smelling roasted cocoa beans whilst discovering the ingredients used to make chocolate and learn where they originate from around the world. 
• Follow the cocoa bean on its journey through history, from first being used as both currency and as a bitter drink enjoyed by both the Maya and the Aztecs, to ultimately being enjoyed around the world today as a popular treat.
• Selected students have the chance to dress up as real Cadbury Chocolate Makers as the class explores how the Cadbury factory manufactures some of its most popular products.
• Watch exclusive video footage from inside the factory and look and feel the chocolate moulds we use to give students an insight into how Cadbury creatively makes chocolate bars in different shapes and sizes.
• Discuss the role of Cocoa Life and Fairtrade and why this is important to us today whilst also examining the role of packaging and advertising in the chocolate industry.  Be sure to drum along with our gorilla as we reflect on some of the iconic Cadbury advertisements of the past!

• Go back in time with our curriculum-linked talk, presented in our themed education rooms by our dedicated team. We will introduce the Victorian era with a case study of George Cadbury as our famous Victorian.
• We explore the daily lives of Victorian children from Victorian schools to Victorian labour. We compare the dream of the “Factory in the Garden” in Bournville to the reality of inner-city Back-to-Back houses and explore the role that the Cadbury Brothers, George and Richard, played in changing the lives of those living in Birmingham.
• See and hold real cacao pods as students discover the ingredients used to make chocolate and compare how this was done in Victorian England to how this is done today.
• Selected students will have the chance to dress as Victorian chocolate makers and possibly even John Cadbury himself! Compare and contrast Victorian chocolate moulds to those used today and experience what it was like to be a “Cadbury Angel”

• Come and explore everything “Bean to Bar” with our curriculum-linked talk, presented in our education rooms by our dedicated team.
• Enjoy handling real cacao pods and smelling roasted cocoa beans whilst discovering the ingredients used to make chocolate and learn where they originate from around the world. 
• Follow the cocoa bean on its journey through history, from first being used as both currency and as a bitter drink enjoyed by both the Maya and the Aztecs, to ultimately being enjoyed around the world today as a popular treat.
• Selected students have the chance to dress up as real Cadbury Chocolate Makers as the class explores how the Cadbury factory manufactures some of its most popular products.
• Watch exclusive video footage from inside the factory and look and feel the chocolate moulds we use to give students an insight into how Cadbury creatively makes chocolate bars in different shapes and sizes.
• Discuss the role of Cocoa Life and Fairtrade and why this is important to us today whilst also examining the role of packaging and advertising in the chocolate industry.  Be sure to drum along with our gorilla as we reflect on some of the iconic Cadbury advertisements of the past!

Investigate all things chocolate with our curriculum-linked talk, presented in our education rooms by our dedicated team.

Discuss the different reasons behind the designs of some popular Cadbury chocolate bars and see how the design of the bar is linked to the wrapper and the advert. See real-life Cadbury chocolate moulds used in the Bournville Cadbury factory!

See and hold our real cacao pods, smell the roasted cocoa beans and handle the moulds we use in the factory. Selected students will be invited to dress as Cadbury Chocolate Makers should the class fancy doing so! Watch exclusive video footage from inside the factory giving students an insight into how Cadbury creatively makes chocolate bars in different shapes, sizes and flavours.

Look at examples of different wrappers from Cadbury past and present and discuss how these have changed over time. Delve into the importance of sustainability and recyclability whilst ensuring that the integrity of the product itself is not jeopardised. Students will find out how fast the flow wrap machines can wrap the chocolate bars and just how many million bars we make at our Bournville factory each and every day!

• Bring your topic to life with our curriculum-linked talk, presented in our education rooms by our dedicated team.  We will introduce the great city of Chichen Itza and its most famous landmarks and delve into the Maya theory of creation and other myths and legends. 
• See our real cacao pods and smell the cocoa beans that were so valuable to the Maya in c. AD 900, along with the wooden whisk they used to make their favourite chocolate drink.  Selected students will even have the chance to dress up in traditional Maya clothes!
• We find out if the Maya played the first team sport in human history, connecting and contrasting their lives to ours today.  Explore la Dia de los Muertos, their amazing ancient Codices, their numerous Gods and much, much more!

• Explore the significance of the rainforest with our curriculum-linked talk, presented in our themed education rooms by our dedicated team.
• Students will discover where cocoa beans come from, applying geographical key terms to understand their location on a global map and the conditions required for them to grow and thrive. See and hold real cacao pods and smell the roasted cocoa beans whilst discussing the importance of the rainforest.
• Delve deeper into each layer of the rainforest, learning more of the plants and animals that thrive there using exclusive video footage and photo resources to enhance the experience. 
• Your talk also includes featured footage of a cocoa bean’s journey from its origin in the rainforest to the Cadbury factory where it ultimately is used to create some of our favourite chocolate bars. Touch upon Fairtrade and Cocoa Life to support the importance of protecting the rainforest and how best to farm our beloved cocoa beans to ensure they are available for generations to come.

• Discover the origins of our chocolate and how cocoa beans are processed prior to arrival in the UK.  Introduce our connection to Fairtrade and Cocoa Life and explain why both are vital to the survival of chocolate production.
• Discuss the purposes of Cadbury/Mondelez International sites in the UK, focusing on manufacturing, quality assurance and research.
• Explore the stages of new product development looking at how technology plays an important role in the creation of new products.
• Examine how we identify how best to market our products and explain how we use market research to create new products and/or to improve upon those products already well established.  Elaborate on how we must consider consumer health within government legislations when creating new products.
• Understand the process of sensory evaluation and how it affects both new product development as well as ensuring the consistency of our established product lines.
• Compare the methods of manufacturing and how they are utilised for different products.
• Identify the purpose of packaging and explore why we include such a variety of information on our products.  Elaborate on the technology involved in developing packaging that is both recyclable and sustainable yet durable to ensure the integrity of our products.
• Establish the importance of quality assurance, the variety of detection methods implemented and why we undertake such checks to protect our products and our consumers.  

• Discover the global legacy of the Cadbury brand and our reach as a transnational company.
• Discuss how Cadbury is part of a larger company and the effect this has on international business.
• Examine Cadbury’s place within the primary, secondary and tertiary industries.
• Understand Cadbury’s key markets and how Cadbury is developing new products to reach BIC and MINT countries.
• Explore the providence of some of our ingredients and how Cadbury is supporting cocoa farmers as well as the Ghanaian rainforest through schemes such as Cocoa Life.
• Compare the functions of the various Cadbury factories found in the UK and discuss the importance of location when choosing a factory location.
• Recognise the importance of sustainability in industry and discover the methods in which Cadbury is improving their environmental footprint.

• Take a detailed look at the Marketing Mix with a real-life insight into how Cadbury uses the 4Ps.  Discuss historical Cadbury products that have moved through their product lifecycle and the different extension strategies used.
• In this talk, students will look at a variety of Cadbury’s products, their competitors and their advertising campaigns including the use of social media as a powerful marketing tool.
• Gain an understanding of marketing planning tools such as primary and secondary along with qualitative and quantitative market research.  We also show examples of how SWOT analysis is utilised by Cadbury with this curriculum-linked talk.
• Students will gain an understanding of how Cadbury incorporates marketing strategy frameworks to successfully achieve their marketing plan and to deliver their marketing content over numerous different communication channels and to numerous different demographics internationally.
• This experience offers a unique perspective on the marketing elements that students will have encountered within the classroom and provides a real-life demonstration of a marketing strategy in action using Cadbury as a case study.

• Discuss business ownership, competitors, aims and objectives and shareholder vs. stakeholder interests in this curriculum-linked educational talk.  Explore how we use PESTLE framework as a tool to meet the changing requirements, standards and expectations of both our consumers and the government.
• Take an in-depth look at our business as students discover how Cadbury became part of Mondelez International, discussing business ownership and how it affects the market.
• Discuss Cadbury’s position within the UK and the international market and how we remain relevant and unique in comparison to our competitors.  Explore the range of business segments Mondelez covers and how we support our stakeholders.
• Gain an understanding of how we have collaborated with various companies to expand our product line and how we have embraced both Fairtrade and Cocoa Life to ensure that we adhere to ethical and sustainable business practices going forward.