- Weekends from 23rd November – 21st December + 22nd-24th December 2025
- 9 – 4.30PM
- Recommended for families
Santa's Incredible Inventions
Jingle Bells, Jingle Bells, Santa's on his way!
Join Santa in his magical workshop as he shows us some of his Incredible Inventions!
Discover his brand new toy making machine that is powered by Christmas Spirit! Find out how Santa can make a glass of milk appear from anywhere using some Christmas Magic! And watch in amazement as he shows us all how he manages to fit so many toys onto his sleigh.
Plenty of joyful singing and a mix of magic makes this the perfect way to see Santa before the big day!
Show dates: Weekends from 23rd November – 22nd December, and 23rd and 24th December
Festive Character Afternoon Tea
Share magical moments with the Cadbury characters this Christmas as you indulge in a delicious Festive Afternoon Tea.
Pose for a selfie with the Caramel Bunny, dance with Freddo and high-five Mr Cadbury’s Parrot.
All while you enjoy a range of decadent delights, including, chocolate brownies, delicious scones, mini mince pies, muffins and rocky road. Made to an exclusive Cadbury recipe! All with a dusting of Christmas sparkle.
Merlin Annual Passholder Prebook
Make sure to book using the correct pass below. It's important you pre-book entry to the attraction as well as the Santa Show to avoid disappointment.
Click HereBook in advance from
£25
Per adult
Up to
£27
Per adult
- Timed entry to the Cadbury World self-guided experience
- Access to all the outside attractions including the 4D Chocolate Adventure, Green Screen, Have A Go zone, Bournville Experience and African Adventure play area
- Access to enjoy the Cadbury World Shop and the Cadbury World Café
- Enjoy Santa in his live stage show - pre-book your tickets in advance to guarantee entry *additional charges apply.
Adult (16+ Years)
£39.95
Child (2-15 Years)
£29.95
- Enjoy Festive Afternoon Tea with the Cadbury Characters
- Enjoy 1pm admission to Cadbury World, followed by 3:45pm Festive Character Afternoon Tea in the Cadbury Café conservatory
- Access to all the outside attractions including the 4D Chocolate Adventure, Green Screen, Have A Go zone, Bournville Experience and African Adventure play area
- Enjoy Santa in his live stage show - pre-book your tickets in advance to guarantee entry *additional charges apply.
Online from
£30
Per adult
- Entry to the Cadbury World self-guided tour at any time on the day of your choice.
- Access to all the outside attractions including the 4D Chocolate Adventure, Green Screen, Have A Go zone, Bournville Experience and African Adventure play area
- Access to the Cadbury World Shop and the Cadbury World Café
- Enjoy Santa in his live stage show - pre-book your tickets in advance to guarantee entry *additional charges apply.
EXPLORE THE ATTRACTION
Cadbury Chocolate Quest
Jump aboard a Cadbury car and collect all the delicious ingredients needed to make a Cadbury Dairy Milk bar in this immersive chocolatey quest!
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4D Chocolate Adventure
Ride the Crunchie rollercoaster & dive into liquid Cadbury Dairy Milk! Join Freddo, & a whole host of Cadbury characters, as they whisk you away on an adventurous journey in our 4D experience.
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Have A Go
Now even more chocolatey than before… get hands on with chocolate in the new and improved Have A Go zone. Practice your piping and chocolate tempering skills as you learn from our expert team!
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Bournville Experience
After a complete revamp, the Bournville Experience uncovers the history of Bournville village, explains the fascinating Cadbury family heritage and showcases the nostalgic memorabilia of the brand.
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Chocolate Making
Get the perfect insight into life as a Cadbury World chocolatier with a visit to our Chocolate Making zone. Don’t forget to take a delicious taster for yourself and make your own custom creation. Add…
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Bull street
Travel back in time to our recreation of Victorian Bull Street.
Aztec Jungle
Discover the origins of the cocoa bean, amidst trees and waterfalls, deep in the ancient tropical rainforest. But be warned - Aztec Emperor Montezuma is very protective of his cocoa!
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